Facebook is by far the most popular social media network. Launched in 2004, it now has over 800 million users. More than 900 million objects that people interact with (pages, groups, events and community pages)
Average user is connected to 80 community pages, groups and events. (source: http://www.facebook.com/press/info.php?statistics). It works with the concept of receiving approval through ‘likes’, thus giving the user the ability to comment on posted content.
What this workshop covers:
Setting up a Facebook page
Posting and sharing content
How to create ‘like’ boxes.
Custom URLs (www.facebook.com/yourbrand)
Creative marketing ideas – how to get those ‘likes’
Adding Favourite Pages
Managing useful Apps
Switching user to page